Music business fair connects students with industry insiders

Find out what it takes to break into the music business at the UO’s Music Industry Fair on Friday, Nov. 15.

The fair will run from 1 to 4 p.m. in Aasen-Hull Hall in the Frohnmayer Music Building. It is free and open to UO students.

The event will feature more than 30 tables hosted by industry experts from leading local music businesses and organizations in a variety of categories, including venues and events management, music technology and audio production, music for film and commercial media, classical performing arts, music business and licensing, and instrument building and trade skills.

Students will have the opportunity to get one-on-one advice from music business veterans about everything from how to book gigs to navigating the ins and outs of music licensing, running a nonprofit arts organization or starting your own entrepreneurial entertainment venture.

The School of Music and Dance organized the event in collaboration with the on-campus Music Industry Collective, a student-led club from the Lundquist College of Business. But it also includes interdisciplinary industry experts from across the university, such as an entertainment attorney from the School of Law and academic advisors from the School of Planning, Public Policy and Management, the Lundquist College of Business and the Department of Cinema Studies. 

Participating groups and organizations, include the Arts and Business Alliance of Eugene, Beacock Music, Crescent Studio, Cuthbert and McDonald theaters, Eugene Ballet, Eugene Opera, Eugene Symphony, Eugene Violin Shop, Hult Center, International Alliance of Theatrical Stage Employees, The Jazz Station, KWVA, Lane Small Business Development Center, Local 689 Musicians Union, Music Education and Performing Artists Association, Music Industry Collective and Music for Commercial Media.

Additional participants include Orchestra Next, Oregon Contemporary Theater, Oregon Mozart Players, Oregon Music Teachers Association, Pacific Artists Collective, Piano Technicians Guild, Shedd Institute, Sprout City Studios, Songfoo, UO Lundquist College of Business, UO School of Planning, Public Policy and Management/Arts and Cultural Leadership, UO School of Law, UO Music and Concerts, Women in Film, and the WOW Hall.

For more information, contact Grace Ho at