Lundquist College of Business

Hayward Field track meet
May 23

Fans who cheer together can give sponsors an edge, study finds

UO marketing researchers visited track and field events to probe fan bonding and sponsor recall
Gilman student in Mexico
May 10

12 students receive Gilman Scholarships, UO ranks 11th

The recipients will travel to Asia, Africa, the Middle East and Europe for study and research
Bitcoins
April 20

Pub talk will dive into the tangled world of cryptocurrency

Finance professor Stephen McKeon will talk bitcoins and blockchain in the April 25 Quack Chat
UO Portland's White Stag Block
April 5

UO Portland celebrates 10 years in the White Stag Block

An open house April 17 will showcase academics and other programs provided in the Rose City
Krista Martenson
March 26

Manufacturing day sews a feather in the cap of Portland students

Sports product management students focused on cost and quality using their own production line
Alarm clock
March 8

Professor writes about the costs of daylight saving time

Associate professor David Wagner wrote about the harm caused by daylight saving time
Craig Leon
February 23

Article reveals the financial struggles of American Olympians

Craig Leon wrote for The Conversation about how U.S. Olympians fund their way to the games
Image shows the Olympic rings in front of a stadium
February 23

Olympic sponsors must be on top of their game to be remembered

UO prof T. Bettina Cornwell probes how consumers remember, right or wrong, who sponsored an event
Super Bowl ad
February 7

Marketing prof ranks Tide 'not typical' ad best of Super Bowl

Bettina Cornwell also liked Toyota’s ads but gave a thumb’s down to Pepsi and Pringles
Lillis Hall exterior in summer
January 23

Lundquist College gift secures first 'Excellence' endowed chair

A $1 million gift from Grant and Suanne Inman is matched by the Presidential Fund for Excellence

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